landing page What we can learn about landing pages from Airbnb, Uber, and IBM Here is what we in the clinical trial industry can learn from major tech companies about how to welcome our potential enrollees into our study landing pages. We'll go through some real world examples from teams such as Airbnb, Uber, IBM, and more.
Recruitment funnel The importance of landing pages in clinical trial recruitment - and how to optimize yours for maximum impact Your landing page is your first chance to make a great impression and excite your new visitor; executed incorrectly, it is also your last chance. The stakes are high for every clinical study team. Here are seven optimization tactics that can improve any clinical trial's landing page.
