Recruitment funnel

How 21st technology can enable patient-centric enrollment process

How technology can enable research teams to create patient-centric experiences that help more patients graduate through the enrollment process.

landing page

What we can learn about landing pages from Airbnb, Uber, and IBM

Here is what we in the clinical trial industry can learn from major tech companies about how to welcome our potential enrollees into our study landing pages. We'll go through some real world examples from teams such as Airbnb, Uber, IBM, and more.

Recruitment funnel

The importance of landing pages in clinical trial recruitment - and how to optimize yours for maximum impact

Your landing page is your first chance to make a great impression and excite your new visitor; executed incorrectly, it is also your last chance. The stakes are high for every clinical study team. Here are seven optimization tactics that can improve any clinical trial's landing page.

Recruitment funnel

The Clara Funnel Analysis Framework

Patient recruitment remains a large barrier in clinical trials. Using the Clara recruitment funnel analysis frameworks - and its 25 metrics that cover conversion rates, costs, diagnostics, and all the steps from awareness to enrollment - any recruitment effort can optimize quickly.